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Welcome to CVM Customer Value Management is a proven methodology for addressing critical business issues. It is being used successfully by leading companies in a variety of industries around the world.
Example: Increases in Customer Value Added Many companies find it hard to equate improvements in employee satisfaction, business processes, and customer products and services to increased customer loyalty and bottom line business benefit. They are challenged with attracting and retaining customers but their list of investment opportunities is long and they have limited resources. Champion companies zero-in on the critical employee & product and operational changes that have the most impact on what customers purchase. What are the Benefits? You will learn how to gather and use customer and competitor information in ways that let you: establish customer loyalty targets; set improvement priorities; and predict business results. The Customer Value Added (CVA) approach to CVM is a proven path to dramatic gains in Business and Customer Loyalty. Who is CVM? Customer Value Management NZ Ltd and Customer Value Management Inc. USA have provided CVM consulting services in Australia, New Zealand, The Pacific Islands and Asia since 1996. The growth in demand for services led to the establishment of Customer Value Management Australia Pty Ltd. in 2001. The Australian company builds on the foundation of CVM's Asia Pacific centre in New Zealand. CVM Australia's directors include: Rodger Gallagher and Owen Mayall from the Asia Pacific Centre; and Len Budge based in Melbourne. All three Directors have extensive management experience and experience with implementing customer value projects in a number of industries. This web site is maintained by: Created: August 2001. Last revised: 04 August 2005 © 2001
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